Pounder Insurance (NE) Limited
5 Blandford Place
Co Durham
Contact Us_________________SR7 7EL

0191 513 0066

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Pounder Insurance (NE) Ltd privacy policy

This privacy policy sets out how Pounder Insurance (NE) Ltd uses and protects any information that you give Pounder Insurance (NE) Ltd when you use this website.

Pounder Insurance (NE) Ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Pounder Insurance (NE) Ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25/05/2018.


1. What Data do we Collect and where do we get it from?

For the purposes set out in this notice, the Information Commissioner (ICO) requires us to advise you that, information, including personal information detailed below relating to you or anyone else to be covered by an insurance policy ("Personal Data and Special Categories of Data") will be collected and processed by Pounder Insurance (NE) Ltd and/or on its behalf by its third party service providers.  This data will be provided by you, or any other person you may appoint to provide us with information.  You will either be completing application forms or answering questions we ask you, in order to provide the required information.  We may also obtain information from other sources that is readily available in the public domain such as the Internet of Things (IoT), Social Media, Press etc.

Personal Data….

This is information we may gather from you that will directly or indirectly identify you as individual and may also provide information about your cultural or social identity.  This type of data must be processed strictly in accordance with our Basis at Law stated in the table below.  This data will include but may not be limited to: -

Your title, name, postal address, risk address, civil status, gender, current and or previous occupation, date of birth, contact details, registration number, mental health conditions, bank details, credit / debit card details, credit searches, National Insurance Number, Next of Kin information, children’s data where the child is under 16 (only for travel insurance policies)

Special Categories of Data….

This is information we may gather from you that might reveal your racial or ethnic origin, political opinions, religious or philosophical beliefs, your health, sex life or sexual orientation.  This data will be processed strictly in accordance with the Basis at Law stated in the table below. This data will include but may not be limited to: -

Your title, gender, race, ethnic origin, political opinions, religious beliefs, physical or medical health conditions, driving licence origin, UK residency period, children’s data where the child is under 16 (only for travel insurance policies), criminal history.  Data for criminal convictions and offences will only be collected as permitted by UK Law.

We will have asked for, and recorded, either your verbal or documented consent to process any special categories of data that we may have collected from you.

Each time you visit our website, we may automatically collect Technical information including IP address. 

The controller of this Personal Data is Pounder Insurance (NE) Ltd ("we" and "us") of 5 Blandford Place, Seaham, County Durham, SR7 7EL.  We process your Personal Data in accordance with this Privacy Notice, which is also available on www.pounderinsurance.co.uk.

2. How and why do we Process Your Personal Data?

The following tables detail: -

  • why we collect your data and the consequences of not providing it
  • our legal basis as required by the Regulations
  • who we share your data with and why
  • how long we will retain your data

Legal basis for processing

Why we collect your data

We obtain, collect and process your Personal Data and Special Categories of Data (which includes sharing your data with others) to enable us to quote for your insurance needs, place you on cover, make any payment arrangements requested, make any alterations to your policy that you may request during the policy term, and in the unfortunate event that a claim occurs we will need to share your information to help you make your claim.  We may also have regulatory and / or legal obligations for sharing data with others, but we will only share it for the purposes stated, or in a way you would reasonably expect us to, unless we inform you otherwise.   If you do not provide the data requested it may not be possible to obtain a quote or provide you with a policy.

Our legal basis for processing your data

In order to arrange your insurance we will be using one or more of the following legal bases: -

  • In respect of children’s data, a child being a person under the age of 16, which is only collected for the purposes of arranging travel insurance, we will seek parental consent to hold the data and record that consent.
  • We will seek consent from you, either verbal over the phone, or signed consent from you where we are face to face, to enable us to process any special categories of data we may obtain from you, as described above.
  • Processing is necessary in order for us to take steps, at your request, to enter into a contract of insurance when you ask us to place cover, and for the performance of that contract when you need to make a claim.
  • Processing is necessary for us to comply with any legal or regulatory obligation
  • Where we believe a customer is vulnerable, processing might be necessary to protect the vital interests of that person or other person covered by the policy
  • We may have a legitimate interest in processing the data for changes to any quotation or policy which you may request, or for any other reason necessary to undertake any other requests related to your insurance policy


Who we share your data with and the reason for processing

We are a Data Controller and in order to process your requests we may be sharing your data with one or more other Data Controllers.  The Controllers we may share with and our reasons for sharing that information are listed but not limited to the following: -  


Quotation, cover, to manage and progress claims

Insurance Providers, (Placing Brokers, Delegated Authority Schemes, Wholesalers and the like)

Quotation, cover, to manage and progress claims

Loss Adjusters

To manage and progress claims

Insurance Fraud Bureau

Potential policy fraud

Loss Assessor

To manage and progress claims

Financial Conduct Authority

Regulatory obligations

Financial Services & Compensation Scheme

Compensation in the event of insurer failure, if eligible

Financial Ombudsman Service

Unresolved Complaints, if eligible

National Crime Agency

Suspected criminal / fraudulent activity

HM Treasury Sanctions

Checking clients are not on the banned list

Premium Finance Company

Payment of premiums


Legal obligations

Possible Suppliers

Insurers replacement facilities – i.e., white goods, jewellers, cleaning companies, restoration companies, approved repairers and garages, windscreen replacement company, plumbers, builders, electricians and the like.           


Administering the quotation and policy, claims or payments. Back Up Of Data

Claims Management Company

To manage and progress claims


Risk survey to analyse, report upon risk. Also in the event of a loss, the opportunity to survey post-loss

Debt Agency

To collect unpaid premium due

It Providers - Software

Holds all collective management information, system testing when system not responding or errors occur

It Providers - Hardware, Cloud & Systems Management

To detect issues, secure the system, and test the system. Also backup of data

Interested Parties (Mortgage Lender)

Proof of cover

Third Party Insurers

To manage and progress claims

Third Party Assessor

To manage and progress claims

Claims Management Company

To manage and progress claims

Credit Reference Agencies

To obtain competitive premiums via some Insurance providers

Mylicence (Uk)

To meet legislative requirements


To meet legislative requirements

Motor Insurers Database

Registering vehicles to meet legislative requirements

Motor Insurers Bureau

To meet legislative requirements

Claims Exchange Underwriting

Sharing of previous claims information between insurers

Employers Liability Tracing Office

To provide confirmation of cover being in place

Our own Insurers

Where we need to provide information about you


Claims against clients or claims against us


For management of the policy and claims where language is a barrier or they use sign language

Group Offices

Other offices within the firm may need to use data centrally to deal with clients if another office is busy or not available

Other Data Controllers not detailed above

To be shared only for the purposes stated, or in a way
you would reasonably expect us to, unless we inform
you otherwise.

How long we retain your data

We will retain your Personal Data for as long as your insurance policy is valid with us and for 20 years thereafter.


  • For some of our products e.g: motor and household insurance, we may carry out automated decision making (including profiling) to process your personal data in order for insurers to underwrite and price your insurance online and/or process your claim. We take care to ensure our profiling is fair, transparent and limited in purpose.
  • We have stated the reasons we are collecting your data above, but in the event that you do not wish to provide us with your Personal Data for all or any of the above reasons, this may limit the insurers who will quote and agree to cover, and in some cases insurers may not wish to offer cover at all. 
  • If at any point in the future we need to amend this policy, every effort will be made to make you aware and our website will always have the latest version.

3. Where do we hold your Data?

At all times we will endeavour to hold your Data on servers within the UK, or within the European Economic Area (EEA).  Where we share your information with other Data Controllers they must also agree to hold your Data within the EEA.  However, in the unlikely event your data is to be held in any other geographical area we ensure that: -

  • Data Controllers do not do so without our prior written authority and
  • An appropriate transfer agreement is put in place to protect your personal data

4. Your Acknowledgment of this Notice and Your Rights

Under General Data Protection Regulation you have rights and these are listed below. 

Right to

Be Informed

The General Data Protection Regulation sets out the information we must provide to you about your Data.  All of the information we are required to give you is contained within this Privacy Notice.  If you do not understand any part of this, you should contact us immediately and we will be happy to explain it to you.

Right of


You have the right to access and obtain a copy of the Personal Data, and any supplementary information that we hold about you to enable you to verify the lawfulness of the processing carried out. This will be provided free of charge, unless your request is unfounded, excessive or repetitive, and the information will be sent to you within 30 days of your request being received.  If we refuse your request, you have the right to complain to the ICO.

Right to


You have the right to request that we correct any inaccuracies in the Personal Data we hold about you.  This will be corrected within one month.  If we are unable to correct the inaccuracy you have the right to complain to the ICO.

Right to


You have the right to request that we erase your Personal Data. For example, you may exercise this right in the following circumstances:

  • your Personal Data are no longer necessary in relation to the purposes for which they were collected or otherwise processed by us;
  • you withdraw consent and no other legal ground permits the processing;
  • you object to the processing and there are no overriding legitimate interests for the processing;
  • your Personal Data was unlawfully processed; or
  • your Personal Data must be erased for compliance with a legal obligation.

We refuse the right to delete your information when it falls within our data retention period stated above, as this data may be required to exercise or defend litigation in the event of a claim whether covered or not by the insurance policy.  If you do not agree with this you have the right to complain to the ICO.

Right to

Restrict Processing

You have the right to restrict our processing of your Personal Data where any of the following circumstances apply, although we will still be allowed to store it:

  • where you feel that the Personal Data which we hold about you are not accurate. Processing will be restricted until you verify the accuracy of the information
  • where the processing is unlawful and you do not want your Personal Data be erased and request the restriction of its use instead;
  • where we no longer need to process your Personal Data but the data may be required to establish, exercise or defend a legal claim
  • where you have objected to our processing of your Personal Data pending the verification of whether or not our legitimate business interests override your interests, rights and freedoms.

Where you exercise your right to restrict our processing of your Personal Data, we will only continue to process it in accordance with the requirements of this policy or our legal obligations.

Right to

Data Portability

You have a right to receive and transfer the Personal Data that we hold about you.  This only applies to: -

  • personal data you have provided to us
  • where the data was processed by you giving us your individual consent or for the performance of a contract
  • and where processing was carried out by automated means.

Where you make such a request, this will be provided in a structured, commonly used, machine readable format such as a CSV file.  This will be completed within one month of us receiving your request.

Right to

Object to Processing

In certain circumstances, you have a right to object to our processing of your Personal Data

  • Where we have processed it as a legitimate interest (including profiling)
  • Direct Marketing (including profiling)
  • Processing for scientific / historical research and statistics

We will still be able to process your Personal Data where

  • We can demonstrate compelling legitimate grounds for us to process your Personal Data which override your interests, rights and freedoms
  • The processing is for establishment, exercise and defence of legal claims.


Right to

Object to automated decision making including profiling

You have a right not to be subjected to decisions being made solely by automated means without any human involvement.  This might be the case where quotations are obtained online.  We will still be able to carry out this type of decision-making where: -

  • It is necessary to enter into or for the performance of a contract (such as a contract of insurance) which is the main reason we would use this type of decision-making; or
  • You have given your explicit consent for us to do so

We will only process data in the way you would expect it to be used, and you will be entitled to have a person from our firm to review the decision so that you can query it and set out your point of view and circumstances to us.

Right to

Withdraw Consent

Where the legal basis of Consent has been used for Childrens’ data or special categories of data, you have the right to withdraw that consent at any time.  Where you exercise your right to withdraw consent of the processing of any children’s data or special categories of data, any data processed prior to the withdrawal of consent will remain valid.

If you would like to exercise any of your rights detailed above, please contact Pounder Insurance (NE) Ltd.. 

You may raise any concerns about Pounder Insurance (NE) Ltd processing of your Personal Data with the Information Commissioner Office on https://ico.org.uk/.

Changes to this Notice

We may amend this notice on occasion, in whole or part, at our sole discretion. Any changes to this notice will be effective immediately upon sending the revised notice to you by e-mail or post.  If at any time we decide to use your Personal Data in a manner significantly different from that stated in this notice, or otherwise disclosed to you at the time it was collected, we will notify you by e-mail or post and you will have a choice as to whether or not we use your information in the new manner.  If you have questions or concerns about this notice, please contact Pounder Insurance (NE) Ltd.

Information about or provided by another person

Where your information for your policy has been provided to us by another person, we will send you a copy of this privacy notice directly to you, where we have your address, within one month of your policy being taken out.  If we do not have / are unable hold your address for any reason, we will send a copy of this to the person arranging the insurance with instructions to pass this to you within one month.  Where you have taken out a policy and provided us with information about another person, e.g: an additional driver to your motor policy, an additional person to your travel insurance particularly where health conditions have been disclosed, it is unlikely we will have their address, and therefore you must provide them with a copy of this Privacy Notice so that they will know how their data is being used.  Additional copies can be supplied on request


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at eric@pounderinsurance.co.uk

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.